Industries › Sports equipment
Keep your gear connected to the people who use it.
Make setup, registration, care and support accessible from the product itself. Tappr gives sports and outdoor brands a Digital Product Passport that stays useful from first use to repair, resale and the next owner.
On the product, from the first session on
North brings the rider relationship onto the product.
North connects product registration, Club North, manuals and Lost & Found through its product passports. The invitation reaches riders through the gear they already own, including products bought through dealers.
“Our entire customer experience has been strengthened with Tappr.”
Useful from the first session onwards.
Help customers get started
Put setup guides, product specifications and care instructions within reach. From assembling a foil to pitching a tent, customers can find the guidance for the equipment they have in front of them.
Give owners a reason to register
Connect registration to something useful: warranty services, member benefits or support for their product. Make it part of the experience customers open from the gear itself.
Keep equipment in use
Make maintenance advice, repair guidance and spare-part information easy to find. Connect customers to the services you offer, with the model and product details they need to get the right help.
Give lost gear a way back
With Lost & Found enabled, a finder can scan the product and contact its registered owner through the recovery service. Give customers a practical reason to keep their ownership details up to date.
Keep the connection through the next season and the next owner.
Care advice, manuals and product information remain available after the original purchase. Add repair, refurbishment or resale services as your programme develops, and enable ownership transfer so the next owner can access the passport too.
Your brand stays present through useful support. Your team can update the experience without replacing the code already on the product.
Point your camera at the code. It opens the same passport an owner reaches from the product.
Built around your products and production workflow.
Brand Cloud brings models, specifications, materials and instructions together from your existing systems. Keep product information connected as ranges, components and content change.
Trace requests supplier information and supporting documents linked to your products and orders. Suppliers respond through a link. Your team reviews the evidence before approving it for use.
Passport Builder connects templates to your product records. Adapt the content across brands, languages and markets, then place the identifier on the product through the agreed QR or NFC workflow.
Different equipment. Useful information in the right place.
Support from the tent’s packsack An NFC tag in the packsack opens setup instructions, product information and FAQs. Owners can register their tent for an extended five-year warranty. Read the Nordisk story → 
A direct connection to the rider A passport on the board gives riders access to surfing tips, repair guides and service offers. The product provides a place to find help after it leaves the shop. Read the Appletree story → Questions before you start
Do customers need an app?
Can the label or tag handle water and wear?
Can we use our existing dealers and production partners?
What happens when the equipment is sold on?
Can we run several brands on one platform?
Are registration, warranty and Lost & Found included?
See what your gear could do after the sale.
Bring one product and the services you want to offer around it. In a 30-minute demo, explore what an owner would open, how your product information feeds the passport and what it would take to launch.
You’ll talk to Bas, Delia or Anna, who launched the passport programmes on this page.
- 30 minutes
- One product and the services around it
- What an owner would open from it